Please i need help on the below

Please i need help on the below discussion post, how do I respond to it? The strength and impact of social media is influence. Social media offers an avenue for companies to not only engage with customers but also influence the viewers with specific content which assist them with making a decision. For this reason, social media is a hot target for campaigns during elections. In the most recent times social media has been the catalysts for disseminating information to the public. We have read and even seen accusation of misinformation being spread to the public on these social media platforms (Greenberg & Page.) The issue that we have seen with social media is that it holds power. Many Public relation manager are aware of this influence and have deliberately use this platform to disseminate information that may influences the votes of the population. In a recent study down by Kepios shows that there are 4.76 billion social media users around the world in January 2023 only, equating to 59.4 percent of the total global population. This means that more than half of the population uses social media in some shapes are form. These statists help people to understand how many people can be affected by the information that is being disseminated. In 2022 U.S. midterm elections, CAP has spent the past year working with partners to urge companies to make the meaningful changes needed. Yet it is clear that social media companies have again refused to grapple with their complicity in fueling hate and informational disorder ahead of the midterms. Many of the issues that has occurred is misinformation and misrepresentation from political parties. During the last election coming down to the final day viewers saw many levels of corruption and deliberate posting of information for running candidate. This included showcasing a candite in a negative light and also brutal assassination of their character. (Bossetta,2020) The changes of social media have made people more aware of what’s going on. It has also influence people who are not well educated on politics to jump on a bandwagon which is following the masses. This effect causes uninformed people to vote based on the information being publish by these social media networks. These changes are both good and bad as people are more aware of political issues and politics however it is very hard for a naive person to filter through the truth. Interested parties now dedicate people to start rumors and destroy the opposing party reputation. This is done by a click of a bottoms and spread throughout social media platforms which includes tik Tok, Instagram and Facebook. The best way to respond to these new trends is independent research and following reliable and credible news station and representative. Many of these new sources and representative have a hidden agenda. They have been seen in the past using social media as platform to push their agenda and views on people in a very dangerous and incriminating manner. Social media in its simplest form can be such a good platform for advertising and connecting. As technology advances, we have seen how impactful social media can affect one’s mind. Due to this growing trend social media has used to steer politician and the election in a spiraling direction. In the end the viewer meaning me, and you are left to make a decision that has been deliberately infiltrated by what we view.

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