55. Two large reputable long standing local
55. Two large reputable long standing local community-based healthcare system have recently merged into XYZ health system. As a result of the merger, XYZ has extended its footprint by opening several new hospitals and clinics. They have combined human Capital Management purchasing, marketing branding /supply management, and staffing pools to gain efficiencies. While their pricing has increased somewhat to offset their expansion their market share and brand recognition continue to increase exponentially. What was the key driver for this change? Expanding investment in technology increasing service availability expanding supplier relations increasing employee morale 56. A hospital’s strategic plan involves looking at opportunities to enhance its radiology services. The hospital wants to purchase a portable, compact, movable MRI machine that does not enclose patients. A market analysis has confirmed that consumer demand supports this strategic plan. Which type of market and competitive advantage strategy is being used in this SWOT analysis A broad customer base, differentiation strategy A focused customer base differentiation strategy A focused customer base, low-cost strategy A broad customer base, low-cost strategy 57. Two large reputable, longstanding local community-based healthcare system have recently merged into XYZ health system. As a result of the merger, XYZ has extended its footprint by opening several new hospitals and clinics. They have combined human capital management, purchasing, marketing/branding, supply management, and staffing pools to gain efficiencies. While their pricing has increased somewhat to offset their expansion their market share in brand recognition continued to increase expectantly. Which component of PEST analysis will affect this merger? Economic Political Social Technological
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